Campaign – Consumer & Veterinarian | Signal Theory

Bayer Animal Health: Advantage Multi

Experience the many layers of Advantage Multi®

Advantage Multi® protects dogs and cats from a variety of nasty parasites. So on the surface, this product doesn’t just have a story to tell – it has several. But in truth, the magic lies not in any individual benefit but in the depth of protection created when they all come together.

A friendly tone and flexibility.

We created this campaign’s unique paper-craft look to reflect the idea of layered protection. In addition, this visual system provides flexibility to tell a variety of parasite stories, a vibrant palette that slices through the clutter and a friendly voice that engages veterinary pros and pet owners alike.