Event Identity & Branding | Signal Theory

Center for Architecture & Design

Kansas City Design Week

Every year, the Center for Architecture and Design celebrates the impact design has on the Paris of the Plains. Called Kansas City Design Week – or KCDW for short – this 7-day celebration is a marquee event for local design professionals and a high-visibility opportunity for us to let our brightest creative talents shine.

Tasked with creating the branding and campaign for KCDW 2018, we leaned on abstracted interpretations of some of KC’s most notable places. The result? A friendly, inclusive and approachable visual language that is as distinct and iconic as the landmarks themselves.