Event identity & branding | Signal Theory

Every year, the Center for Architecture and Design celebrates the impact design has on the Paris of the Plains. Called Kansas City Design Week – or KCDW for short – this 7-day celebration is a marquee event for local design professionals and a high-visibility opportunity for us to let our brightest creative talents shine.

  • Branding
  • Campaign
  • Motion

Tasked with creating the branding and campaign for KCDW 2018, we leaned on abstracted interpretations of some of KC’s most notable places. The result? A friendly, inclusive and approachable visual language that is as distinct and iconic as the landmarks themselves.